Digital marketing February 2, 2018 The Guide to Effective Email Marketing Across The Entire Customer Journey Your company’s email campaigns can make or break your marketing strategy. On the one hand,… IMS Editorial 0 Love0
Digital transformation January 18, 2018 How to Leverage Tech Tools for Customer Engagement As organisations continue to work towards a single view of the customer, they quickly realize… IMS Editorial 0 Love0
Digital marketing January 4, 2018 Why your content marketing strategy is not as effective as you think As consumers, we brace ourselves against thousands of publicities every day. In response, about 2/3rds… IMS Editorial 0 Love0
Digital marketing December 28, 2017 Here are the top three digital insights of 2017 This year has been a pivotal point in many companies’ digital journeys. Through our Insights… IMS Editorial 0 Love0
Digital transformation December 21, 2017 The CEO’s Playbook for Customer Retention in 2018 The CEO’s Guide to Customer Retention in 2018 Introduction The competition is fierce and the… IMS Editorial 0 Love0
Digital transformation December 14, 2017 Structural Changes are Necessary for Firms Going Digital So you’ve identified your opportunities for going digital and you’ve benchmarked your digital maturity against… IMS Editorial 0 Love0
Digital marketing December 7, 2017 Guide to going digital for financial services firms What strategy? Best practices for financial firms to go digital In forging their digital path,… IMS Editorial 0 Love0
Digital marketing November 30, 2017 Why you need an Integrated Analytics Approach What's the best type of data? The one that you use! Of course, there are… IMS Editorial 0 Love0
Digital marketing November 23, 2017 Why you should be using a Net Promoter Score BACKGROUND The One Number You Need To Grow When Frederick F. Reichheld identified a need for better… IMS Editorial 0 Love0
Digital transformation November 16, 2017 Asset Managers: Time to go Digital Asset Managers and Advisors It’s time for digital to become asset managers’ bread and butter.… IMS Editorial 0 Love0