IMS Editorial

Digital transformation

November 27, 2018

BI Tools Review: Power BI, Tableau, Wave Analytics

Review the Power of these Business Intelligence Tools: Power BI, Tableau, Wave Analytics Put yourself…

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Digital marketing

November 12, 2018

Infographic: 2018 Single’s Day Festival Highlights

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Digital marketing

November 7, 2018

The New Era of Interactive Content and The Power of Video

Forget what you think you know about video marketing The new landscape of content marketing…

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Digital marketing

November 1, 2018

5 tips for using customer mapping to improve your customer retention

UNDERSTANDING THE APPLICABILITY OF CUSTOMER JOURNEY MAPS A customer journey map is a visual representation…

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Digital marketing Digital transformation

October 28, 2018

Is Your Organisation Ready for Robotic Process Automation?

Companies are increasingly recognizing that the old ways of tackling high-volume, repetitive tasks are obsolete.…

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Digital marketing

October 26, 2018

How can SMEs drive growth through digital transformation?

What does it mean to be digitalised? In today’s highly competitive market, one thing is…

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Digital marketing

October 26, 2018

Actionable Data-driven Strategies to Improve your Marketing

Actionable Data-driven Strategies to Improve your Marketing What makes your company’s marketing efforts a success?…

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Digital marketing

October 26, 2018

All About Social: Selling to the Modern Chinese Consumer

Fast-paced and innovative, there is still huge potential for growth for China's digital market You…

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Digital marketing

October 26, 2018

How Hong Kong businesses can turn GDPR into an opportunity

How Hong Kong Businesses can turn GDPR into a Marketing Opportunity Marketers worldwide seem to…

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Digital marketing

October 26, 2018

CRO: An Essential Tool in your Growth Marketing Strategy

You’ve heard of SEO, but what about CRO? Conversion rate optimization (CRO) is an approach…

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BI Tools Review: Power BI, Tableau, Wave Analytics

Infographic: 2018 Single’s Day Festival Highlights

The New Era of Interactive Content and The Power of Video

5 tips for using customer mapping to improve your customer retention

Is Your Organisation Ready for Robotic Process Automation?

How can SMEs drive growth through digital transformation?

Actionable Data-driven Strategies to Improve your Marketing

All About Social: Selling to the Modern Chinese Consumer

How Hong Kong businesses can turn GDPR into an opportunity

CRO: An Essential Tool in your Growth Marketing Strategy

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